What is the Importance of Background Removal Service in E-commerce?

 As the e-commerce market grows, it is common to find multiple products with similar functionalities. But what makes that one brand stand out? Product images, for one thing, have a significant impact on how customers perceive the brand and whether they would make that leap and purchase your product. So how can you ensure that the images displayed will get the customers attention?

Background Removal is a photo editing service that is used to remove unwanted objects in the background. Generally, it is done to prepare the image for further editing before being used for product display. Professional editors have faced a huge demand for this with the rise of e-commerce. Background removal service may be offered as a part of a package along with other techniques. 

Importance of Background Removal Service in E-commerce

• Removes Distractions: Dust, dirt or any flaws from the background are removed.

• Increases Quality: Professional quality images leave a lasting impression on the customer.

• Maintains Focus: Erases any diversions and keeps the focus of the customer on the product.

• Visual Impact: The background has a deep impact on how we perceive the product since images are retained for longer.

• Highlights the Product:  It accentuates the main elements of the product image and helps retain the focal point of an image.

Benefits of Image Background Removal

In the e-commerce industry, background removal allows brands and businesses to display their product appealingly. A product image is the first glimpse a potential customer gets and is one of the factors considered before purchase. So how are background services beneficial? Here are a couple of points that can answer the question. 

• It is easy to remove the existing background and replace it with a desired one.

• The customer's attention is focused on the product, undistracted by other elements.

• Consistency is maintained in product images, encouraging purchases.

• Customers can make a better purchase decision, boosting sales.

• Enhances product presentation and attracts customers.

• Consistency in product images results in better customer satisfaction and higher conversion rates.

• Reduces web loading time and results in low bounce rates.

• Better loading time increases search ranking and improves SEO.

• It makes images SEO friendly, increasing the chances of it appearing in search results of potential customers.

How is Background Removal Service Served as a Package?

Generally, photo editing agencies provide background removal services as part of a customizable package that includes several other services like:

Clipping Path: Experts carefully outline the product to separate it from the background without losing any part of the product. As a result, this gives you a clean-cut image, which makes the overall effect look professional.

Masking: Once the product is selected, it is modified as desired. In this case, the background is removed using masking. It hides the selected portion of the image while allowing manipulation to the rest without affecting the hidden part and reserving image quality.

Background Manipulation: Once you have removed the background, the background will be transparent. Now, you can alter the image and replace it with a new background or change the background color as desired.

If you are looking for professional photo editors, Clipixie offers a wide range of photo editing services, including background removal, ghost mannequin, and color enhancement. You can easily upload your images on our website for the desired service and get high-quality results within 24 hours!